Keter Group’s Sustainability Efforts

Founded in Israel in 1948, Keter has grown to become one of the largest resin-based consumer goods manufacturers in the world. With 21 plants located in Israel, North America, and Europe, and with products available in more than 25,000 retail stores worldwide, Keter has established itself as a leader in the outdoor furniture and home and garden products industries.

Keter is an innovator in the design and manufacturing of sustainable products for both residential and commercial applications. It uses only the best and most recyclable materials and materials derived from minimal virgin resources. With a focus on innovation, it strives to deliver durable, reusable products that consumers can enjoy year after year. The company is committed to delivering business value by integrating ethical and sustainable practices into all aspects of the company.

In order to meet its sustainability goals, Keter has adopted an ambitious roadmap to reduce its carbon footprint. Using recycled content in its manufacturing processes is a key step toward achieving its goal of incorporating 55 percent recycled content into its products by 2025. In addition, Keter has introduced an initiative called ‘Community Connection’ that encourages employees to make a difference in their community. As part of this program, employees have picked up enough trash to fill five storage units, which is a big help in reducing the company’s impact on the environment. The goal is to increase recycling rates in its markets.

Keter’s Sustainability Efforts: In October, Keter announced its partnership with UBQ Materials, an Israeli-based developer of a climate-positive thermoplastic material. UBQ is a bio-based thermoplastic material that can substitute for raw materials like wood. This material has significant environmental benefits and is cost-effective in comparison to plastic. UBQ’s process converts household waste into climate-positive materials that can be used in a variety of applications.